Animoca Brands Corporation Ltd and its social casual gaming subsidiary GAMEE will launch the Gamee Token, an ERC-20 utility token that will drive engagement on the GAMEE platform.
The token will also provide skill-based rewards for players of GAMEE’s hyper-casual game titles and in the long-term, will assist game creators to publish their games on GAMEE.
As a pre-launch promotion, holders of the REVV Token can earn Gamee Tokens by adding liquidity to the REVV-ETH pair on Uniswap.
REVV is Animoca Brands’ recently launched token for official motorsports.
GAMEE is a high-engagement social casual gaming platform launched in 2015 and which was acquired by Animoca Brands earlier this year.
The platform provides more than 80 proprietary games via its website and its mobile apps on the App Store and Google Play, offering an extensive HTML5 game library.
Besides original games, GAMEE also develops new games in collaboration with internationally famous brands including NASA, Guinness World Records, Manchester City Football Club and Cartoon Network.
It has more than 20 million registered users, 40 million monthly gameplays and more than 4 billion gameplay sessions to date.
Dominance of hyper-casual gaming[hhmc]
Hyper casual games are a growing market segment that already dominates the gaming market, with 78% of the 20 most downloaded new mobile games of 2019 classified as hyper-casual.
The hyper-casual segment is characterised by easy and accessible games that can be played for brief sessions at any time.
Unlike other gaming segments, the emphasis of hyper-casual games is on delivering entertainment and satisfaction to players in a short amount of time, instead of requiring complex strategy and long commitment.
Growth during pandemic[hhmc]
Throughout 2020, the COVID-19 pandemic has significantly accelerated the growth of gaming, with consumers spending over US$19 billion on mobile games in the June quarter of 2020 – the highest result ever for any quarter.
In the first half of 2020, the casual gaming segment witnessed a 45% growth in downloads on a year-on-year basis.
The Gamee Token is a fungible ERC-20 utility token built on Ethereum and is designed to recognise and reward the skill, effort and loyalty of players on GAMEE’s social casual gaming platform and to drive engagement.
These tokens will be provided to players as prizes that are earned in GAMEE titles played on the platform.
It will also be used to pay for entry fees in special tournaments and will have governance functions including allowing token holders to vote on GAMEE games roadmaps and deployment, and the distribution of pRead More – Source