EXCLUSIVE: Saudi singer-songwriter Tamtam releases music video ahead of historic end to driving ban
Thu, 2018-06-21 23:00
JEDDAH: With the long-awaited day when Saudi women can finally drive drawing near, a Saudi singer-songwriter based in Los Angeles has written a song to mark the historic occasion.
Called simply “Drive,” Tamtams take on the breakthrough reform covers a range of emotions: Happiness, pride and even surprise.
Millions around the world shared the news that Saudi women would be allowed to drive when it was announced last fall, and with all the preparations taking place, the singer wanted to take part in the best way she could. So she wrote the lyrics to a song that mirrored the exciting events ahead.
Tamtams release focuses on the themes of freedom, equality and empowerment that she has explored in her music since the start of her career in 2012.
In an exclusive interview with Arab News, the LA-based musician said she hopes the song inspires women to see that with patience and perseverance anything can happen.
“If I had to use one word to describe the feeling, it would be hope. Women in Saudi are ready to have a bigger voice and become more independent.
“This is a huge step forward for all of us. The country is showing us that they know we are ready, and they are here to support us and help launch us forward,” said Tamtam.
Her songs lyrics include the words: “We know what we want, we know its our time, let go of past perceptions, tomorrow is mine, we got drive” — suggesting that its time to look forward and stop looking back at what once was.
The verse mirrors the narrative many Saudis are sharing with the world, empowered by the dramatic changes Crown Prince Mohammed bin Salman is accomplishing with Vision 2030 and beyond.
Tamtam, inspired by the late Michael Jackson, started singing aged 15. She wrote her first single, “Little Girl,” while attending high school in California after her family moved to the US from Riyadh. Her singing and songwriting have been influenced by events around her, always related to current issues with a twist of optimism.
Whether its her strong vocals or hauntingly beautiful voice, Tamtams music transcends expectations. This young Saudi is singing and making a name for herself in the City of Angels, and her positive energy is reflected in her music.
As Saudis embrace a host of reforms, Tamtam believes many Westerners are shocked by the news. Yet people forget that Saudi is a relatively young country and more good changes will come, she said.
“With hope comes more aspirations, dreams, new achievements and positive energy.”
The “Drive” video is uplifting, with playful, artistic imagery, and soulful and empowering vocals. The singer and her friends wear white, representing peace and femininity, and drive a yellow Ford Mustang convertible (Tamtams dream car).
“Whenever Im in a car, especially if there is traffic or its a long drive, I always turn on music to put me in a better mood. Driving is so much more enjoyable with music,” said Tamtam. “I hope that this song will be blasting through car speakers everywhere.”
So the question is: Will Tamtam get her Saudi license, too?
“Yes, I cant wait,” is the answer, obviously.
Main category: Saudi ArabiaTags: #SaudiWomenCanDriveTamtamVision 2030 Countdown begins to Saudi women drivingBe confident, you can do it, Saudi women drivers urged as they get ready to take the wheel on SundayFirst Saudi women with license to drive hailed as milestone on road to female empowermentSaudi university launches survey into the effects of women driving
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