Seven years of influence for Emergence Creative Festival

By Deputy Chief EditorFebruary 8, 2018

159 2 minutes read

Arts is big business in WA – worth more than ten billion dollars to the state's economy.

But the stereotype of the starving artist is hard one to strike, and though there are many successes, most involved in WA's creative industries face a constant struggle to earn a decent living.

This fine line artists walk is at the heart of Emergence Creative, which is devoted to inspiration, creativity and intuition – and promoting the economic value these elusive disciplines can bring.

Now in its seventh year, Emergence is preparing to take over Margaret River for four days in March, showing off the talents of its speakers who in turn will show how they get things done.

"It's becoming more and more apparent that there is a need for creativity in every industry, not just the arts," Event Director Erin Molloy told Fairfax Media.

"Creativity and inspiration can elegantly solve problems and it is worth investing in. Emergence is all about allowing creatives to find each other, to facilitate conversations and introduce new concepts and ideas, and share how they make things work.

"People will be able to access these artists and creatives in a very different way compared to other festivals, it's about breaking down the barriers and encouraging sharing.”

The line up of guests reflects this work/play/pay dynamic, with names including New York conceptual artist Phil Toledano, Foxtel Australia's Drama Executive Carly Heaton, Chloe Rickard from Jungle Entertainment (Mumbrella's Production Company of the Year in 2017) and Justin Gignac from Working Not Working, a "curated, global platform connecting the world's best creative talent with the most innovative companies."

Workshops and collaborations are mixed with events like early morning surfing lessons, fine dining, wine tasting and parties – anything to get the creative juices going and conversations hot.

Emergence came from a place of wanting to unite the strands of creativity in WA…

Erin Molloy, Festival Director

"Emergence really came from a place of wanting to unite the strands of creativity in WA, starting locally in the South West region and then going out wider to Perth and beyond," Ms Molloy said.

The Emergence Creative Festival runs from March 21 – 24 in locations around the Margaret River region. For more information, tickets and programme visit www.emergencreative.com

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Margaret River Mail

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By Deputy Chief EditorFebruary 8, 2018

159 2 minutes read

Australia

Seven years of influence for Emergence Creative Festival

By Deputy Chief EditorFebruary 8, 2018

0 2 minutes read

Arts is big business in WA – worth more than ten billion dollars to the state's economy.

But the stereotype of the starving artist is hard one to strike, and though there are many successes, most involved in WA's creative industries face a constant struggle to earn a decent living.

This fine line artists walk is at the heart of Emergence Creative, which is devoted to inspiration, creativity and intuition – and promoting the economic value these elusive disciplines can bring.

Now in its seventh year, Emergence is preparing to take over Margaret River for four days in March, showing off the talents of its speakers who in turn will show how they get things done.

"It's becoming more and more apparent that there is a need for creativity in every industry, not just the arts," Event Director Erin Molloy told Fairfax Media.

"People will be able to access these artists and creatives in a very different way compared to other festivals, it's about breaking down the barriers and encouraging sharing.”

Workshops and collaborations are mixed with events like early morning surfing lessons, fine dining, wine tasting and parties – anything to get the creative juices going and conversations hot.